You already know the benefits of SEO when it comes to your business website. But do you know how email marketing can boost SEO and drive even more traffic to your site?  While not directly linked to SEO, email marketing combined with a solid SEO…

Google My Business provides a free resource allowing businesses to make themselves more visible to customers who search for products or services online.  By claiming and verifying your Google My Business listing, you increase your business’s organic rankings in searches and become more likely to…

If you own a brick-and-mortar business, you may have already heard of local search engine optimization. But what does local SEO mean actually and why does it matter?  Local SEO helps people in your area easily find your business through searches on sites like Google,…

Online reviews are a crucial aspect of any business. 93% of consumers say online reviews play a part when buying something. It might seem obvious that consumers rely on the opinions of others when making a purchase. What you might not know is that online reviews also…

It’s been a while since Google announced in 2015 that mobile friendliness was a ranking factor for search engine results. Fast forward three years. In March, 2018, Google introduced mobile-first indexing. Google gradually shifted from crawling, indexing, and ranking the desktop version of your website…